To be fair, this is a pretty shocking dress. The mini-skirt was still being written about in Life magazine as some continental oddity in 1966. Yes, the mini-skirt has “arrived,” but even for the time, this dress is outrageously short for the real world. But it’s very much the latest – and we mean the very latest – in style. It’s cutting edge, in fact; like someone at a cocktail party showing up in Alexander McQueen. It’s one of the few times a main character on the show really does look like a magazine cover of the period. It makes sense for her. She’s young and beautiful with a carefree attitude, and, most important of all, she’s living a fabulously sophisticated life and she’s rich. Who wouldn’t dress like a magazine cover, given all that? Girl is living the dream.
The pleated angel-wing sleeves, rhinestone collar and cuffs, fishnets, and low-heeled shoes are flat-out perfect for the period. If you’re on a magazine cover or a pop star, that is. Of course, Betty, for most of her first marriage, looked like she stepped off a magazine cover in 1955. Don still wants the covergirl wife; he’s just buying more current issues now.